Macvicar Consulting

Digital Strategies - Change Management - Custom Publishing

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A Brief History
After graduating from Oriel College, Oxford. I started my professional life as a business journalist in the property and construction press and enjoyed an award-winning  seven years as a reporter, features editor and then managing editor at the Builder Group and  Reed Business Publishing. I was then appointed editor of a financial magazine at EMAP.
 
On the face of  it, this was not the greatest career move of all time, as I started work on October 19 1987- otherwise known as Black Monday, when global stock markets went into freefall. The magazine closed shortly afterwards and I took up a role as Business Development Manager focussing on  new launches and acquisitions. Although this signalled the end of my career as a  full-time business journalist  I still research and write special reports for international publications including Fortune and National Geographic.
 
In 1990 I moved to The Economist Group as International Business Development Director, again responsible for identifying  launches and acquisitions in the UK, but also in Central & Western Europe, the Americas and the Middle East. I undertook commercial due diligence and project managed the integration of both new start-ups and acquired businesses into the Group. My tenure coincided with the explosion of email and internet into common usage and I have been closely involved with the digital development of both B2B and general business publishing - and beyond - ever since.
 
In 1999 I set up as an independent consultant and have established a reputation as digital strategist and change manager. I have not just advised on but also project managed the implementation of new strategies based on technological innovation as well as post-acquisition integration. For details of recent projects and satisfied customers, please check out the Client Feedback page on this website.  For a full CV and client history please visit my LinkedIn posting.

If you have any specific questions or would simply like to have an exploratory and non-binding  discussion, please contact me at steve@smacvicar.com or 0044 (0)7836 572288